Tea and Coffee Supplies Feel the Heat of El Niño

TWG Tea Co-Founder Taha Bouqdib and Bloomberg weather reporter Mary Hui joined Haslinda Amin on Insight with Haslinda Amin to examine El Niño-driven risks to tea and coffee supplies. The discussion focused on how climate patterns are disrupting global supply chains and driving up costs for producers and consumers alike. While mass-market tea brands face severe climate-related supply vulnerabilities, high-end brands like TWG are relying on specialized estate relationships and geographic diversification to avoid price hikes. Bouqdib explained how TWG's strategy of sourcing from multiple regions helps mitigate the impact of adverse weather events. The conversation highlighted the contrasting approaches within the industry. The segment provided valuable insights into the intersection of climate change, agriculture, and luxury goods. For more on Bloomberg Television and Markets, subscribe and turn on notifications so you don't miss any videos from Bloomberg Markets & Finance.