Trump Merch Store Sales Plummet as Voter Sentiment Shifts

CNN's Elle Reeve revisits a Trump-themed merchandise store in a historically MAGA-heavy area to gauge how sales and voter attitudes have changed. The shop owner reveals a dramatic drop in demand, from once bringing in up to $15,000 in a single day to now facing a sharp decline. Customers are voicing growing frustrations over inflation, the cost of living, and ongoing international conflicts. One Trump voter candidly says, "very few people still support Trump," signaling a potential erosion of support in a key demographic. The segment also examines polling data that underscores these shifting sentiments, offering a snapshot of how economic pressures and global instability are influencing voter behavior ahead of upcoming elections.